Thursday, July 11, 2013

Toyota Boosts Discounts to Keep up With Rivals

Toyota (NYSE: TM  ) had a great year in the U.S. in 2012, but so far, 2013 has been a different story. Sales of its big leaders, the Camry and Prius, have slipped sharply – thanks to much stiffer competition from a number of key rivals.

Toyota's fighting back, though, determined to help the Camry keep its title as America's best-selling sedan. In this video, Fool.com contributor John Rosevear looks at why Toyota has been slipping in the U.S. sales race – and at what the Japanese giant is doing to fight back.

China is already the world's largest auto market – and it's set to grow even bigger in coming years. A recent Motley Fool report, "2 Automakers to Buy for a Surging Chinese Market", names two global giants poised to reap big gains that could drive big rewards for investors. You can read this report right now for free – just click here for instant access.

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