Sunday, January 20, 2013

Valentine’s Day Heart-Shaped Pizza Is a Growing Trend

Roses are red, violets are blue, chocolates are great but a heart-shaped pizza says, �I love you�. And nobody knows this better than Papa John’s (NASDAQ:PZZA). From now until Valentine�s Day, couples can romance each other with this nationwide campaign that sold over 60,000 heart-shaped pizzas last year.

Valentine�s Day is traditionally one of the busiest days for restaurants, so the minds at Papa John�s figured the need for lovers to heat things up on their plates must be commensurate with their need to heat things up in other places. With a 230% increase in Google (NASDAQ:GOOG) searches for “heart-shaped pizzas” since January, restaurant pasta fazool may just be eschewed for a romantic pizza pie in years to come.

That�s amore!

– Andrew Lander, InvestorPlace @andrewlander

For the full story, read the Papa John�s press release and check out CNN Money.

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